Yaniv Golan Calls Twitter “The 140-characters Netscape”

Yesterday I attended Jeff Pulver’s 140 Conference in Tel Aviv. I really enjoyed @thekotel’s presentation which unfortunately I didn’t film but go to the twitter profile and check it out. Alon Nir is doing a remarkable job there. The lecture I enjoyed in particular was Yaniv Golan’s (CTO of Yedda)  “The 140-characters Netscape” where he stated: “I [...]

Food Trucks Tweet to the Hungry

(Guest post by Dorine Sinigaglia) Recently, I noticed a friend of mine following a food truck company on Twitter. Call me old-fashioned, but I didn’t even know food trucks were still around – let alone had Twitter accounts! Food vendors always reminded me of a place where starved businessmen would run to grab a quick bite in TV [...]

HP Israel Wants To Give One Lucky Israeli a New Laptop

To all my devoted readers: I wanted to let you know of a new campaign that we just launched for our client HP Israel. We are giving away an awesome laptop: Mini 110C-1120EJ. For a chance to win it, all you need to do is go to HP Israel’s Facebook Fan Page , tell us where you [...]

Blonde 2.0 Discusses Twitter on Globes TV

While Biz Stone was in Israel this week, I was interviewed by Globes TV regarding twitter’s role in my life and how twitter can help both brands and individuals in building and enhancing their online image.  The interview was also broadcasted on Channel 1 in Israel. Please note, the interview is in Hebrew. To view, click here. Illustration credit: [...]

Biz Stone Press Conference in TLV – Video

I was invited yesterday morning to the Biz Stone press conference hosted by the College of Management . For me personally it was very exciting to meet one of the founders of the social platform that I love and admire the most. Biz didn’t surprise us with any new acquisition in Israel but mostly talked [...]

Outbrain Introduces The Incentives of OutLoud

Last week Eytan Galai, brother of Yaron Galai (Founder of Quigo which was sold to AOL) came to our offices to show us all the latest                   that’s been happening with Outbrain. For anyone who doesn’t know, Outbrain has recently  launched its revenue program OutLoud. For $10 a month, [...]

Learning from Starbucks – One Tweet at a Time

(Guest post by Dorine Sinigaglia) Brands are using effective social media tools like Twitter more and more these days in creative ways to promote their brand name as a way to reach out to their consumers and attract new ones. Some brands really know how to promote their brand well – and this has been their [...]

An Era of Total Transparency

These days we live in an era of a historian’s wet dream. We are consistently recording history through all our social tools. Our actions, feelings, thoughts, our everything, constantly being recorded. From where we are eating to what we are annoyed about to what it is that makes us tick. Not only are we recording [...]

The LinkedIn Connection

(Guest Post by Dorine Sinigaglia) For years, I have been using social networks like Facebook & Myspace to reconnect with old friends and make new ones. As much as I love my social networking time and devote hours of my day to it, I have become an even bigger advocate of LinkedIn – a social network that I consider covers [...]

Foursquare: Make The City Your Playground

(Guest Post by Ilan Peer) Since I don’t have an iPhone, it rarely happens that I update my location status, or tweeting where i hang out. To top this all off, I don’t even fully utilize this cool app that I’m writing about! Since it really caught my attention, I wanted to share my thoughts on foursquare [...]